Premier Holidays Check In To Multicom's Find and Book System

Cambridge based Premier Holidays is the latest travel company to sign up to Multicom's FindandBook (FAB) search and booking system, extending distribution of Premier Holidays market leading products to the vast network of agents using FAB.

Premier Holidays, an award winning tour operator with Worldchoice, Advantage and more recently a best operator award at The British Travel Awards 2008, is a privately owned, independent tour operator with 70 years experience in the travel business. 

Market leaders to the Channel Islands, Premier Holidays recognised the benefits of broadening its distribution base by being available to agents via FAB, which is fast becoming recognised as the industry's leading fast, flexible, user-friendly and future proof booking service.

Sales Manager Online for Premier Holidays, Clare Crowson, said: "We are delighted to be providing Premier Holidays products to agents via FAB, not only extending our distribution base but delivering greater choice and more competitive options to both agents and their customers.

"The strength of the Euro has seen increased demand for the Channel Islands as an alternative to the Mediterranean and with over 200 hotels in Jersey and Guernsey we recognised that agents could offer far more competitive prices online than they currently had access to before Premier Holidays signed up to FAB.

"Added to this, with the price war between longhaul airlines, the Far East is more affordable than ever, and we have some great product to offer here too. Our comprehensive range of 3-5 star accommodation in the core Asian destinations has so much potential online with customers increasingly looking for a bargain. Hotels in Bangkok start at as little as £19 per person per night, Phuket from only £13 and you can get a luxury 5 star resort hotel in Hua Hin from only £18 per person.

"This is a win-win solution for everyone, Premier Holidays, Multicom, travel agents and customers alike."

Multicom Sales Manager David Osborne, added: "The addition of Premier Holidays, recognised across the industry for the quality of their products, further enhances the choice and variety for the vast network of agents using FAB.

"Premier Holidays is recognised by the industry as the leading independent tour operator and this deal underlines our commitment to providing our customers with the widest choice of market leading products available to them."